Laura Lydall

Hey Laura, this is the your second MAXIM cover. How do you feel?
It feels great. What an awesome blessing to have this opportunity twice.

What have you been up to since then?
I’ve been travelling all over the world for shoots and events. I recently shot a cover with MAXIM South Africa! This year has gone so quick and I’ve been flying to America and Europe so much that when I get on a plane these days they practically know me. I’ve also filmed three new TV commercials for the Ultra Tune Unexpected Situations series and this month I’ll be filming a few episodes of a TV show in America.

Tell us about the latest Ultra Tune Unexpected Situations advertisements and why they are controversial.
Ultra Tune wanted to evolve their messaging and came up with the Unexpected Situations campaigns. These demonstrate the benefit of getting your car checked or serviced at Ultra Tune so nothing goes wrong when you’re on the road and they offer roadside assistance when something does go wrong on the road. There shouldn’t be any controversy around these ads — they are empowering to women NOT offensive and we play the role of strong women. These ads are also fun and light-hearted, with a slight Hollywood flavour.

As one of the two Ultra Tune Rubber Girls what are your duties?

I attend many events supporting the national franchise network and am constantly doing photo shoots for their in-store collateral, website and banner ads which you will see when you visit their site.

What did you love about this photo shoot?
It was great working with the MAXIM team and photographer Wayne Daniels again — he’s very creative. The photos are very in the moment, and there was lots to work with shooting at this location at Wanda Beach in Sydney’s surfy suburb of Cronulla. We were lucky to get some sunshine too, but by sunset it was freezing.

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Jimmy Barnes

Yovanna Ventura